Canned Banners has added a new feature allowing advertisers to provide their own HTML5 ad assets. This is exciting for several reasons:
Produce your own HTML5 ads using any editor you like. Make sure to adhere to common HTML5 standards and guidelines, as well as Canned Banners HTML5 ad guidelines.
When producing and revising your creative, use static placeholder content. Then, when your ads are complete, place Canned Banners Creative Macros where you want dynamic content to be inserted.
When your HTML5 ad creative is ready, ZIP up the assets and email them to Canned Banners. Your creative will be uploaded into our Dynamic Ads platform for you to preview.
The Canned Banners team will provide the list of available macros for your campaign.
It’s recommended to use an HTML5 editor that is specifically designed for display ad production – these tools will help ensure your ad creative satisfies industry standard browser & device support, file size guidelines, and general coding conventions.
Contact us to learn more about the Canned Banners Dynamic Ads platform.